Classified Development

...Classified Nuts & Bolts Solutions...

You are encouraged to call any o

You are encouraged to call any or all of the Publishers, Advertising Managers or General Managers on the list that follows. All are either present or recent clients who are familiar with Classified Development's approach, and the type of results obtained.

Mr. Ray Stafford Publisher 915-546-6100
EL PASO TIMES (Corp. VP, Texas New Mexico Newspapers, Media News)
300 North Campbell, El Paso, TX 79901 www.elpasotimes.com

Mr. Dave Lord President 206-284-4424
PIONEER NEWSPAPERS (Chain of small dailies and weeklies)
221 First Avenue W., Suite 405, Seattle, WA 98119 www.pioneernewspapers.com

Mr. Jon Segal, President Newspaper Division 714-553-9292
FREEDOM COMMUNICATIONS, INC. (24 Metro and Community Dailies)
17666 Fitch, Irvine, CA 92623 www.freedom.com

Mr. Jim Thompson, President 208-664-8176
HAGADONE NEWSPAPERS (Chain of small dailies and weeklies)
201 North Second Street, Coeur d'Alene, ID 83816 www.hagadone.com

Mr. Doug Hiemstra, Chief Operating Officer 402-537-4864
MIDLANDS NEWSPAPERS (Omana World Herald subsidiary chain of small dailies)
138 N. Washington Street, Papillion, NE 68046 call for e-mail address

Mr. Ron Ensley Publisher 507-451-2840
OWATONNA PEOPLE'S PRESS / FARIBAULT DAILY NEWS (2 Dailies 7,000 Each)
135 West Pearl Street, Owatonna, MN 55060 www.owatonna.com

Mr. Vernon Debolt, Senior Publisher 252-638-8101
FREEDOM EASTERN NORTH CAROLINA GROUP (3 Dailies 15,000 to 22,000 Each)
PO Box 1149, New Bern, NC 28563 www.newbernsj.com

Mr. Rick Thomason, Publisher 850-837-2828
THE DESTIN LOG (7,000 Twice-weekly)
1225 Airport Road, Destin, FL 32540 www.thedestinlog.com

Ms Christine Holaday Schriock, Swift Corporate Classified Director 970-384-5319
Colorado Mountain News Media (Call Center 4 Free Dailies and several Weeklies)
2014 Grand Avenue, Glenwood Springs, CO 81602 www.coloradomountainnewsmedia.com

Mr. Rufus Woods, Publisher 509-633-5161
THE WENATCHEE WORLD (25,000 Daily)
PO Box 1511, Wenatchee, WA 98807 www.wenworld.com

Mr. Jim Shine, General Manager 419-223-1010
THE LIMA NEWS (43,000 Daily)
3515 Elida Road, Lima, OH 45802 www.limaohio.com

Mr. Doug Caldwell, Publisher 231-347-2544
PETOSKEY NEWS-REVIEW (11,000 Daily)
PO Box 528, Petoskey, MI 49770 www.petoskeynews.com

Mr. Doug Phares, Publisher 419-625-5500
SANDUSKY REGISTER (23,000 Daily)
PO Box CN 5071, Sandusky, OH 44870 www.sanduskyregister.com

Many more references available on request.
 

More Online Products

  • Online Obit Writer

    Works like the Online Ad-visor, but with a more tasteful format for obituaries and memorials. DEMO.

  • Online Ad-visor, Plain-Jane Version

    See the DEMO of the Online Ad-visor designed for shoppers and weeklies that want to keep it simple.

The mission of a Classified Ad-visor is to educate both existing and potential advertisers about the value of the local entity’s combination of Print, Internet-based, and other products, balancing the short-term desire for efficiency with the long-term necessity of building positive relationships with advertisers.

 

A major part of this effort involves ethically guiding each of these advertisers into the type of ad that will most effectively meet the informational needs of our readers/viewers, thereby satisfying the advertisers’ need to reach the most-qualified prospects. 

 

This results in the type of classified content that will meet our local entity’s revenue goal attainment requirements, while simultaneously strengthening the local classified franchise. 

 

By passing along customer feedback to mangers, Ad-visors provide a valuable tool for measuring the effectiveness of current operations and the design of future offerings.

 

            To be successful, Ad-visors must understand the nature of the trust factor inherent in the company’s strong local brands. 

 

Ad-visors must also continually strive to improve their contribution to this equation through ongoing training, broader experience, and increased product knowledge.